SRC, a leading integrator of software and technology for enterprise-level business intelligence solutions, has licensed GlobeXplorer’s library of nationwide aerial and satellite photos for SRC’s DemographicsNow.com and DemographicsNow Professional subscribers via the company’s Web site. The imagery comes from GlobeXplorer’s long list of partners that includes companies like AirPhotoUSA, DigitalGlobe, and others.

Combining the sophisticated mapping capabilities of DemographicsNow with the underlying imagery of GlobeXplorer, customers can quickly create polygon definitions for more enhanced analysis and comprehensive business and market studies. The retail and commercial real estate industries require site analyses and market expansion as well as product acquisition and divestiture studies.

“DemographicsNow is designed to put the power of analysis into the hands of those who need it most without requiring a high-level market research analyst to generate rich content mapping, data and reports,” said Libby Duane-Adams, co-founder of SRC. “The addition of GlobeXplorer represents our commitment to continually provide the best tools available to meet our customers’ analysis needs, while maintaining the integrity of our intuitive and responsive Web interface.”

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